a person walking a labyrinth on the beach
Articles

Searching for Purpose? Try Living Gratefully

by Joe Primo, Grateful Living
Pursuing a purpose rooted in ambitious goals may make us successful, but it likely won’t…
"Good vibes only" written in the sand at a beach
Articles

Gratitude For Sale: How the Wellness Industry Distracts Us from Spiritual Fullness

by Joe Primo, Grateful Living
Our wellness has become a commodity on the open market. And gratitude is caught up…
A child at the top of a ladder reaching for the sky
Practices

Possibility: A Practice of Imagination

by Joe Primo, Grateful Living
Reconnect with your imagination and find courage to take action towards what is possible.
Person holding up a glowing star in a window at sunset
Articles

The Invitation of the Grateful Life: Courage to Imagine and Act

by Joe Primo, Grateful Living
This essay explores the core invitation of the grateful life: moving beyond appreciation to use…
Man looking up at starry sky
Practices

Microscope to Telescope: Expand Your Perspective

by Joe Primo, Grateful Living
This practice invites you to shift your perspective by examining a thought at a microscopic…
Heart shape made from the reflection of a curved door handle
Articles

The Grateful Perspective: An Optometrist for Your Heart

by Joe Primo, Grateful Living
This essay explores how living gratefully and questioning life with a curious heart enhances and…
Person standing inside of a circle painted on pavement that says You Are Here
Practices

You Are Here: Become Present

by Joe Primo, Grateful Living
This 4-minute visualization invites you to become present to your life and remember what matters…
Woman photographing the sunset through her cellphone
Articles

Loss of Presence Is Taking Us into a Dark Age

by Joe Primo, Grateful Living
In this age of constant distraction, technology and corporations are stealing our attention. Practicing presence…
Woman playing the piano
Articles

Practice: The Essential Ingredient for a Grateful Life

by Joe Primo, Grateful Living
This essay illuminates how daily practice is a vital part of living a grateful life…
Man standing still looking at a woman jumping joyfully into the air
Articles

Moving Beyond Gratitude to Living Gratefully 

by Joe Primo, Grateful Living
This essay makes a distinction between gratitude as a response to something we are pleased…
Reflection of trees in a pool of water with ripples
Articles

Empowered to Confront What is Deadly: The Spirituality of Living Gratefully

by Joe Primo, Grateful Living
This essay defines spirituality as aliveness and explores living gratefully as a spiritual path.
Small stacked stones in a windowsill
Articles

What Our Ancestors Knew: Living Gratefully Is at the Heart of Life

by Joe Primo, Grateful Living
This essay explains how gratitude is a common through line in spiritual traditions and how…
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Joe Primo - CEO, Grateful Living

Joe Primo, Grateful Living

About the author

Joe Primo is the CEO of Grateful Living. He is a passionate speaker and community-builder whose accomplishments made him a leading voice on resilience and adversity. Gratefulness for life, he believes, is foundational to discovering meaning and the only response that is big enough and appropriate for the plot twists, delights, surprises, and devastation we encounter along the way. A student of our founder since his studies at Yale Divinity School, Joe is committed to advancing our global movement and making the transformational practice of grateful living both accessible to all and integral to communities and places of belonging. His TED talk, “Grief is Good,” reframed the grief paradigm as a responsive resource. He is the author of “What Do We Tell the Children? Talking to Kids About Death and Dying” and numerous articles.